MARILYN DeMARTINI - A PR Professional and Writer Skilled in Sales, Promotions and Marketing

Marilyn DeMartini
1301 Bayview Drive #7
Ft. Lauderdale, FL 33304
954-564-7234/7928 fax
dmartiniup@comcast.net

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Personal and Professional Synopsis

The Formative Years - Pittsburgh, PA

High School graduate, Valedictorian, 1973; Health club and retail sales as summer and part-time jobs. Duquesne University, Journalism/PR major - 2 years.

Sabbatical - Cape Cod, MA 1975-78

Retail sales, marketing secretary, Cape Cod Bank & Trust; administrative ass't., Cape Cod Voc-Tech School.

Refocusing - Boston, MA 1978-83.

University of Mass/Boston, Business and Community Service Management Major - BA, Management, 1979.

Boston Ballet, Publicist - arranged promotions, publicity, and dealt with Ballet Society and Board of Trustees.
Learned that "non-profit" also applies to earning potential.

WROR-FM Promotion Director - Advertising, promotions, public affairs programming, parties, publicity.
Burn out from "can you top this" special events, and lack of career growth potential.

Prodigal Daughters Can Go Home Again/Career Building - Pittsburgh, PA 1983-86.

MARC Advertising, Public Relations Director - Marketing and PR for agency clients and probono accounts.
Press relations, story placement, promotions, client building. Got better offer with:

Oxford Development Co., Commercial Leasing/Management - office leasing, marketing.

Marriage/Move South, Sarasota, FL 1987

Oxford Development Co. - Shopping Center Development - National and local lead generation, leased space, marketed downtown shopping mall. Texas Savings & Loan crisis property, Oxford resigned account, I went with:

J.J. Gumberg Co., Southeast, Ft. Lauderdale, FL - Leased space in area shopping centers from Tampa to Naples, including Sarasota mall property, Grew tired of empty centers and slow professional pace.

Career Clock Ticking/Move to South Florida 1994

Softouch/Activewear Corporation of America, Marketing Director. Marketing and sales for women's sportswear manufacturing firm. Achieved national press coverage for both designer and apparel lines.

These Are the Good Old Days - Ft. Lauderdale 1994-

Harris Drury Cohen, Public Relations Manager - 1996. Press relations, publicity, marketing, new business.

Time to move on and become a
PR Consultant, free-lance writer. Projects included:
Sporting Goods Dealer, Apparel Editor; Culture - Arts & Entertainment of the Palm Beaches, Director, Sales & Marketing, writer; Ft. Lauderdale Film Festival, PR consultant; Weider Publications, and various trade and consumer magazines, writer.

Write collaterals, script for Discovery Channel, "The Cutting Edge Medical Report" Fox TV, "Rub of the Green" golf show. Also handled press relations for Drambuie On Ice Offshore Race Team, and marine racing and consumer news coverage for speedvision.com.

Wrote script for Discovery Channel, "The Cutting Edge Medical Report" Fox TV, "Rub of the Green" golf show and web copy for OLN-TV "Global Extremes 4Runners of Adventure" series. Also handled press relations for the World Champion Drambuie On Ice Offshore Race Team, and covered offshore racing and consumer marine news for speedvision.com.

Cover of  Hard Body Yoga

Ongoing writing for various publications, client collateral materials and websites. Teaching yoga, Body Rolling and co-starred in a video, "Hard Body Yoga" Rose/Thorn Productions. Currently handling press relations and marketing for Cigarette Racing TeamTM, the legendary custom powerboat builder in Miami, Florida.

 
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